An eye for spotting value where others do not transforms companies and rebuilds them.

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From a young age, Gerry Morton developed an eye for spotting value where others do not. He used his talent to transform companies and rebuild them - and rebuild his own career after losing everything. A peak performer, Gerry is a veteran of four Ironman Triathlons, over thirty marathons, and leads a thriving family life as a husband and father. He has taken his passion for health and nutrition to start EnergyFirst and NutriScience Corporation, tow of the country's leading providers of quality nutrition supplements and cutting-edge health education.


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30 Minutes with an Entrepreneurial Hero

Get answers to hard questions you've been wanting to ask. These entrepreneurs are busy, so get on their calendar, be clear with your objectives and be ready to learn.

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Express Your Gratitude

Inspiration, direction and insight often comes from others for entrepreneurs. Taking time to thank these life-shaping individuals is an essential part of the hero's journey.

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